The Most Creative Shopping Bag Designs

by ChinaBambi

When selling a product, its design is one of the most important aspects of its marketability. However, just as important, if not more so, is making sure that your product and your consumers’ shopping experience is memorable – and one excellent way to do this is with brilliantly designed shopping bags like these.

Maybe there’s nothing wrong with the common “Thank You, Come Again” plastic bag, but it won’t make you stand out from a crowd. With ingenious bags like these, not only will your customers remember their shopping experience, the people that spot their shopping bags in the street will also be intrigued. Or, if you don’t feel the need to make an impression, those bags can be offered as creative advertisement space to other brands. In fact, there’s already a term coined for that – it’s called “bagvertising.”

Other bags from this list are reusable, so whether they have a brand advertisement or simply a cool and clever design, they are a lot more fun to carry around – and they don’t go to waste. While a few of these are simply exercises done by designers to show off their chops (those are the ones without specific brands related to them), others seem to have actually been implemented.

Blush Lingerie: X-Ray Bag

 Advertising Agency: BBDO Berlin

YKM: Jump Rope Bag

 Advertising Agency: TBWA, Istanbul

ASPE Crime Stories: Revolver Bag

Image credits: adsoftheworld

Buddies: Pet On A Leash Shopping Bag

 Designer: Yuelan Liu

San Li Tun Village: Let’s Play XXL Bag


 Advertising Agency: McCann Erickson, Shanghai, China

City Harvest: Empty Stomach Bag

Designer: Andy Winner and One Show Merit

Max Factor: Eyelash Bag

 Advertising Agency: Leo Burnett Frankfurt

LG: Laundry Machine Bag

 Advertising Agency: Y&R, Dubai, UAE

Tom of Finland: Crotch Bag


 Image credits:

Volkswagen: Golf GTI Bag

 Advertising Agency: Agence V, Paris, France

Astrid & Therese: Wine Bag

 Image credits:

Bird Bag

 Designer: Rob Gros

Stop’n Grow Bags

 Advertising Agency: Jung von Matt, Berlin

Wheaties: 6-Pack Bag


Advertising Agency: unknown

Sheep’s Wool Shopping Bag

 Designer: Sarah Fløe Stenberg

GNC Burn 60: Slim Waist Bag

 Advertising Agency: DDB DM9JaymeSyfu, Manila, Philippines

Kong: Shoelace Bag

 Advertising Agency: Rave Communications, Birmingham, UK

Lipton Clear Green Tea : Tea Bag

 Advertising Agency: DDB Integrated, Jeddah, Saudi Arabia

Fitness Company: Dumbell Bag

 Advertising Agency: Publicis, Frankfurt, Germany

Greenpeace: Animal Hand (or paw) Bag

Advertising Agency: dentsu, Beijing, China

Gnome Bread Bag

Designer: Lo Siento Studio

Dubai Autism Center: Helping Hand Bag

Art Director: Yosef Khouwes

Carlsberg Shumensko Beer: Crate Bag

Advertising School: Miami Ad School, Europe

Kiyan Dane Pars: Knowledge Makes The Difference Bag

Designer: Alex Design Agency

Global Action in the Interest of Animals (GAIA): Plastic Bags Kill


Advertising Agency: BBDO Malaysia, MALAYSIA, Kuala Lumpur / Advertising Agency: Duval Guillaume, Belgium

Yarn Ball Bag

Designer: Rob Gros

Panadol: Headache Bag

Karl Lagerfeld: Goggle Bag

 Image credits: (Source: Bored Panda)

What do you think – are these bags memorable?